Privacy Policy

Effective Date: April 6, 2026
Last Updated: April 6, 2026

RASBERRY ANIMAL CLINIC ("we," "us," or "our"), located at 1000 N. University Drive, Pembroke Pines, FL 33024, is committed to protecting the privacy and security of our clients' personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website, use our client portal, or interact with our veterinary services.

1. Information We Collect

1.1 Personal Information You Provide

• Account Information: Full name, email address, phone number, home address, emergency contact details
• Pet Information: Pet name, species, breed, date of birth, sex, weight, microchip number, medical history, allergies, medications, vaccination records, behavioral traits, dietary information
• Intake Form Data: Medical history, allergies, chronic conditions, behavioral profiles, treatment consent, electronic signatures
• Communication Data: Messages sent through our portal, appointment requests, and correspondence
• Payment Information: Billing address and payment method details (processed through secure third-party payment processors)

1.2 Information Collected Automatically

• Device Information: IP address, browser type and version, operating system, device identifiers
• Usage Data: Pages visited, time spent on pages, click patterns, referring URLs, access times and dates
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies for functionality, analytics, and improving user experience
• Location Data: General geographic location based on IP address; precise location only if you enable geofencing features (e.g., for time clock functionality)

1.3 Information from Third Parties

• Previous veterinary records transferred with your authorization
• Information from referral sources (other veterinary clinics, pet insurance providers)
• Social media information if you interact with our social media pages

2. How We Use Your Information

We use your personal information for the following purposes:

• Veterinary Care: To provide, manage, and improve veterinary medical services for your pet(s)
• Account Management: To create, maintain, and administer your account and portal access
• Appointments: To schedule, confirm, remind, and follow up on veterinary appointments
• Communications: To respond to your inquiries, send service updates, appointment reminders, vaccination alerts, and health notifications via email, SMS, or portal messaging
• Health Records: To maintain comprehensive pet health records including SOAP notes, vaccination schedules, weight logs, and medical documents
• Billing: To process payments, generate invoices, and manage financial records
• Improvement: To analyze usage patterns, improve our website and services, and develop new features
• Legal Compliance: To comply with veterinary licensing requirements, public health reporting obligations, and applicable laws
• Safety: To protect the health and safety of your pet(s), our staff, and other animals in our care

3. Legal Basis for Processing

We process your personal information based on:

• Consent: Your explicit consent when creating an account, signing intake/consent forms, or opting into communications
• Contractual Necessity: Processing necessary to provide the veterinary services you requested
• Legal Obligation: Compliance with Florida veterinary record-keeping requirements (Florida Administrative Code Rule 61G18-18.002) and other applicable regulations
• Legitimate Interests: Our legitimate business interests in improving services, fraud prevention, and security

4. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share information with:

• Veterinary Specialists: When referral to a specialist or emergency facility is medically necessary, with your consent
• Service Providers: Third-party providers who assist with email delivery, SMS notifications, payment processing, data hosting, and analytics, bound by confidentiality agreements
• Pet Insurance Companies: With your authorization, to process insurance claims
• Legal Requirements: When required by law, court order, or governmental regulation, including mandatory disease reporting under Florida's animal health laws
• Public Health Authorities: When required by state or federal authorities for reportable diseases (e.g., rabies reporting under Florida Statute § 828.30)
• Business Transfers: In connection with a merger, acquisition, or sale of assets, with appropriate protections for your information

5. Data Retention

We retain your information for the following periods:

• Veterinary Medical Records: A minimum of 5 years from the date of the last service, as required by Florida Administrative Code Rule 61G18-18.002
• Rabies Vaccination Records: Maintained indefinitely as required by Florida law
• Account Information: As long as your account is active, plus 3 years after account closure
• Billing Records: 7 years as required for tax and financial compliance
• Communication Logs: 3 years from the date of communication

After the retention period, data is securely deleted or anonymized.

6. Data Security

We implement industry-standard security measures to protect your information, including:

• Encryption of data in transit (TLS/SSL) and at rest
• Role-based access controls limiting staff access to necessary information
• Secure authentication with password protection
• Regular security assessments and updates
• Secure data hosting with reputable cloud service providers
• Employee training on data privacy and security practices

While we take reasonable measures to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

7. Your Rights and Choices

Under applicable law, you have the right to:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information, subject to legal retention requirements
• Opt-Out: Opt out of marketing communications at any time (appointment reminders and essential service communications are not affected)
• Data Portability: Request your pet's medical records in a commonly used format
• Restrict Processing: Request that we limit how we use your information in certain circumstances

To exercise these rights, contact us at rasberryanimalclinic@gmail.com or 954-436-5150. We will respond within 30 days.

8. Florida-Specific Privacy Rights

Under the Florida Constitution (Article I, Section 23), Florida residents have a constitutional right to privacy. In addition:

• Under the Florida Information Protection Act (FIPA, Florida Statutes § 501.171), we will notify you within 30 days in the event of a data breach involving your personal information
• Under the Florida Deceptive and Unfair Trade Practices Act (FDUTPA, Florida Statutes § 501.201), we commit to transparent, non-deceptive data practices
• Veterinary medical records are subject to the confidentiality provisions of the Florida Veterinary Practice Act

9. Cookies and Tracking Technologies

We use cookies and similar technologies for:

• Essential Cookies: Required for basic website functionality and security (authentication, session management)
• Analytics Cookies: To understand how visitors use our website and improve user experience
• Preference Cookies: To remember your settings, such as language preference (English/Spanish)

You can manage cookie preferences through your browser settings. Disabling essential cookies may affect website functionality.

10. Third-Party Services

Our website may contain links to third-party websites or integrate with third-party services (e.g., Google Calendar, Google Maps, social media platforms). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

11. Children's Privacy

Our Services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13 in compliance with the Children's Online Privacy Protection Act (COPPA, 15 U.S.C. §§ 6501–6506). If we learn that we have collected information from a child under 13, we will promptly delete it.

12. CAN-SPAM Act Compliance

In compliance with the CAN-SPAM Act (15 U.S.C. § 7701 et seq.):

• We will not use false or misleading subjects or email addresses
• We will identify messages as advertisements where applicable
• We will include our physical mailing address in commercial emails
• We will honor opt-out requests within 10 business days
• We will not sell or transfer email addresses to third parties for marketing

13. Telephone Consumer Protection Act (TCPA) Compliance

In compliance with the TCPA (47 U.S.C. § 227):

• We obtain consent before sending SMS appointment reminders or marketing messages
• You may opt out of SMS communications at any time by replying STOP or adjusting your communication preferences in the portal
• We will not send automated calls or texts without prior express consent

14. International Data Transfers

Your information is stored and processed in the United States. If you access our Services from outside the United States, you consent to the transfer, storage, and processing of your information in the United States, which may have different data protection laws than your country of residence.

15. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We will post the updated policy on this page with a revised "Last Updated" date. Material changes will be communicated through email or portal notification.

16. Contact Us

If you have questions, concerns, or complaints about this Privacy Policy or our data practices, please contact us:

RASBERRY ANIMAL CLINIC
1000 N. University Drive, Pembroke Pines, FL 33024
Phone: 954-436-5150
Email: rasberryanimalclinic@gmail.com

If you believe your privacy rights have been violated, you may file a complaint with the Florida Attorney General's Office at myfloridalegal.com or the Federal Trade Commission at ftc.gov/complaint.